Research and a Brief decision

I am going to research both Teaser trailers and Music video's for now as I have not decided between the two.
Teaser Trailer Research:
Different film genres include Action and Adventure, Animation, Comedy, Drama, Family, Horror, Musical, Romance , Thriller, War films and Western.

Comedy was voted Britains most popular genre in 2009 with Action/Adventure then RomComs following closely behind.

A teaser trailer's purpose is not so much to tell the story of the film but to generate hype and tell people that the film is upcoming. Teaser trailers usually are released a long time before the film release and can include scenes that never make it to the final film cut.
A classic example of a teaser trailer is the one for the first Superman film released in 1978 by Richard Donner. The film was almost a year late and the teaser trailer was used to re-invigorate interest in the release.
http://www.youtube.com/watch?v=XhfPidk4DvA At only 1 minuet sixteen seconds the teaser trailer shows only the names of the cast, the classic Superman logo and the name of the film.

http://www.youtube.com/watch?v=wArmHSPIvlQ The new superman film Man of Steel released in cinemas now released a teaser trailer back in July 2012 to create hype about the upcoming film.
The new teaser trailer compared to the old one is only slightly longer at 1 minuet 34 seconds however is completely different in terms of content. This trailer contains clips of the upcoming film without letting on to the story. It also features a new and improved Superman symbol.

For a teaser trailer I would have to focus more on the editing than a music video and wouldn't have to have as much footage as a Music Video.

Music Video Research:

 A music video is a short film integrating music and imagery produced for promotional or artistic purposes. Music videos use a wide range of styles of film making techniques including animation, live action filming, documentaries, and non-narrative approaches such as abstract films.
There are many different music video genres such as: Pop, Rock, Indie, Classical..etc
http://www.youtube.com/watch?v=AgFeZr5ptV8

http://www.youtube.com/watch?v=SRvCvsRp5ho


A music video will involve more filming and less focus on editing compared to the teaser trailer.

After my research I have decided to create a Teaser trailer as I found this the most interesting and I have the most idea's for. Teaser Trailer brief involves a Teaser Trailer, A magazine cover, A poster or website. I chose this brief as I can use my skills from last year and can also try something new and different if I choose to make the website homepage.